Social Media Marketing and Advertising

Pavilion Salamanca Social Media Setup

Pavilion @ Salamanca needed a strong and consistent social media strategy and content to kick off their new sports bar offering in Hobart.


Pavilion Salamanca

Project Problem Statement

The social media strategy had to incorporate generating some 'hype' in the lead up to the launch, as well as keep consistent with the branding that the logo dictated in that traditional 'sports bar' look and feel.

View live project

Project Features

  • social media asset creation
  • social media management
  • client correspondence
  • branding

Wakeford Digital helped Pavilion @ Salamanca by managing their social media in the lead up to their launch; what did this entail? 

Firstly, we created all the social media posts on a rolling weekly basis - promoting elements like the opening of the sports bar as well as the specials, initial events and bar features.

In the images below, you can see some of the example posts and graphics that helped really kickstart Pavilion @ Salamanca's social media - including Instagram and Facebook posts.

We helped the team, who were focussed on the brick and mortar development of the bar, by also doing their social media management - i.e. scheduling posts and managing followers, likes and comments to promote engagment.

Finally, we created a Canva document to hand off the social media setup to the client so they could manage the content in-house but ensure that elements such as branding and consistency could be achieved.

Related Projects

Are You National Assistance Card Aware (2024)?

Are You National Assistance Card Aware (2024)?

Discover how the National Assistance Card's Facebook campaign transformed a small budget into a thriving community.

View project
Fly Fishing Workshop Advertising Campaign

Fly Fishing Workshop Advertising Campaign

A social media advert campaign helped Trout Tales reach a new audience and increase numbers at their learn to fly fishing workshop events.

View project
Trout Tales Tailored Lead Campaign

Trout Tales Tailored Lead Campaign

Learn more about a simple campaign delivered social media leads at less than $30 per-acquisition for local fly fishing business Trout Tales.

View project

Ready to start your next project?

Contact Dominic today for an obligation free quote and more information on starting your new website design project or existing website update.

Discuss Your Project