Hobart Digital Marketing and Web News

Our web design and digital marketing blog features thoughts, tips, insights and tutorials for small businesses and organisations in Hobart and across Tasmania.

You can now see how your social content performs in Google Search

Google

July 30, 2026

Google's new platform properties let you see how your Instagram, TikTok and YouTube content performs in Google Search. Here's what it means for local businesses, plus how to set it up.

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ChatGPT's new voice is a sign of a bigger shift for local search

Industry

July 8, 2026

ChatGPT's new GPT-Live voice is a sign of a bigger shift: people are asking AI for answers instead of googling. Here's what it means for local businesses and AI search.

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Webflow's new field grouping makes content editing tidier

Web and Webflow

June 30, 2026

Webflow's new CMS field grouping tidies up content editing into labelled sections. Here's what it means if you manage your own Webflow site content.

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Claude Tag puts an AI teammate inside your team chat

Industry

June 30, 2026

Anthropic's new Claude Tag puts an AI teammate inside Slack. It is enterprise-only for now, but here is what it signals for how small businesses will use AI.

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Active local profiles are now outranking established ones

Local SEO

June 29, 2026

Google's local rankings increasingly reward active, up-to-date profiles over established but quiet ones. Here's what that means for Tasmanian businesses, and the simple routine to keep up.

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