Tubs of Tasmania required a dedicated online platform to support a growing collection of handpicked accommodation experiences centred around outdoor baths, hot tubs, and slow-travel stays across Tasmania. The website needed to balance inspiration with usability, helping travellers explore listings by region while supporting accommodation providers through a clear host enquiry pathway. The structure also needed flexibility to support future listings, partnerships, editorial content, and long-term brand growth without functioning as a direct booking engine.
View live project →The Tubs of Tasmania website provides a structured and visually immersive platform that's designed to support accommodation discovery, host engagement as well as long-term brand growth for Judy and the team.
At it's core is the recently revamped Tub Trail - allowing visitors to find tubs around the state in an interactive map experience as well as the regional pages.
These regional landing pages and structured filtering help users explore accommodation experiences across Tasmania more easily, whereby the layout encourages deeper browsing while keeping navigation clear and intuitive.
Brand-Led Presentation
Another key focus is imagery and clean layouts allow accommodation experiences to speak for themselves. The final result reflects the calm, curated nature of the brand without overwhelming users with unnecessary content.
Flexible CMS Structure
Webflow CMS supports ongoing listing additions, content updates, and future expansion across regions and accommodation types. This allows the platform to grow without requiring major structural changes.
Host and Partnership Growth
The website includes clear enquiry pathways for accommodation providers and partners, supporting long-term listing growth and future collaboration opportunities.
A Scalable Hobart Web Design Foundation
The platform provides a strong foundation for future SEO, editorial content, partnerships, and destination-based discovery, supporting Tubs of Tasmania as a long-term niche tourism brand.
We can't thanks Judy and the Tubs team enough for the opportunity to work with them on the project and we look forward to continued growth.
Ant and the Tasmanian Bike Collective team were after a vibrant, informative website update that promoted the incredible work they are doing within the Tasmanian community.
View project →
Bear and Bird’s website provides a simple, brand-led e-commerce platform designed to support product sales, upcoming events, and long-term self-management.
View project →Book a chat to discuss your project. We'll listen, sketch a Game Plan, and tell you if we're the right fit - no pressure, no pitch deck.
Discuss Your ProjectGet in touch directly:
dominic@wakeforddigital.com.au
📌 Hobart, Tasmania
