Wakeford Digital Joins with City To Casino to Capture 2024 Event Launch

This content was aimed at enhancing the event's visibility on social media platforms and expressing gratitude to event sponsors and the charity partner, Cystic Fibrosis.

Project Objective

The project's goal was to create engaging and professional-grade social media content that could be shared immediately to promote the event and acknowledge the contributions of sponsors and Cystic Fibrosis. The challenge involved capturing the event's essence and ensuring the content was tailored for social media engagement.

Outcomes

Utilising professional videography techniques, Wakeford Digital produced a 45-second video, along with high-resolution photographs suitable for social media.

The content, showcasing the event's key moments, including the new finish area and an activation event to simulate the breathing challenges faced by those with Cystic Fibrosis, was delivered with a quick turnaround, enabling same-day sharing.

The professional quality of the Hobart videography and photographs provided a comprehensive view of the event, differentiating it from typical smartphone-captured footage and photos.

This approach ensured that the event's atmosphere, its sponsors, and the important cause it supported were highlighted effectively.

Client Feedback

Tim and Kim, City To Casino event organisers, appreciated the rapid delivery and the high quality of the outputs.

They noted that the professional content played a crucial role in elevating the event's profile, celebrating the launch, and showcasing the support for Cystic Fibrosis in a meaningful way.